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What is Domain Authority?

What is domain authority?

To have a successful brand, you need to get your wesite as high up the search engine result pages (SERPs) as possible. Although, you don’t really know how well your site is actually doing in some cases. Even when you think you are doing all the right things, it still isn’t as high up in search results as you had hoped. So what is domain authority and what should you know about it?

What is Domain Authority? and how does it impact SEO?

Domain Authority is like a ranking score for search engine optimization that shows how well a website is expected to perform in search engine results. It was made by a company called Moz.

How does it work?

So, the way Domain Authority works is, It gives sites a score between 1 and 100, where a higher score indicates better performance in search engine results. It is based on vairous factors defined by Moz and uses a machine learning model to predict a best fit.

Why Should I care about Domain Authoriy?

Finding out your domain authority score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement. We at Binary Lab Inc. know the essence of it and have the expertise to help you improving the score. Feel free to contact us to find out more.

How to check score of my website?

It is super easy and can be checked in a few simple steps. You can install a google chrome extension to play around with it and check out your score.

What should be my domain authority score?

Ideally, the higher the score the better, however, A score between 25 – 35 range is generally considered a good score. But in order for your website to appear on the top you should definitely target for a higher number.

What should I do to increase my score?

The most effective way to jump up the Domain Authority metric is by enhancing your website’s overall SEO health, giving special attention to the quality of the content and quantity of external links directing to your site. Our team at Binary Lab Inc. have the expertise to help improve the scores. Get in touch for a free consultation to find out more.